January 2025 Market Report – Feburary 2025 Data – Palm Beach County: By Amy Stark Snook

January 2025 Market Report – February 2025 Data

Palm Beach County

With every new year comes a surge of new listings, so it is no surprise to see an uptick in inventory. However, this influx has been accompanied by a slowdown in pending contracts, leading to an overall increase in available homes.

What may surprise you, though, is that January 2025 closed with an increase in both average and median home prices.   How is this possible? The key distinction lies in price reductions, not necessarily reductions in actual sales prices. Many sellers are pricing their homes based on active listings rather than closed sales, which can create a misleading perception of declining values. The reality? Final sale prices remain steady.

What is truly shaping today’s market is the sheer volume of listings. With more choices, buyers have the upper hand; they can be more selective, negotiate harder, and hold firm on their terms. As a result, getting a contract to the closing table is far more complex than it was in recent years.

Now more than ever, both sellers and real estate agents must focus on net proceeds rather than just the top-line sales price. There are multiple ways to maximize a seller’s bottom line beyond simply listing high—strategy matters.

Inventory levels under $999,999 are the highest we have seen in years, though conditions vary by price point. In Palm Beach County’s lower-end market, we are hovering at the top of a balanced market, slightly tipping toward a buyer’s advantage. However, in the mid-market just below $999,999, conditions clearly favor buyers.

At the luxury level—homes over $1 million—inventory currently sits at 11 months, solidly placing it in buyer’s market territory. That said, inventory levels are on par with or slightly lower than what we saw in the last quarter of 2024. Meanwhile, cash sales have increased, which comes as no surprise given that interest rates have remained relatively steady.

Despite shifting conditions, buyers are still actively entering the Palm Beach County market—whether relocating, investing, or purchasing a second home.

Homes that are properly priced will sell—it just takes more time, greater expense (on the agent’s part), and significantly more effort to attract the right buyers.   Such tools as an open house, and do not underestimate the power of an open house. Buyers are actively shopping, and their experience at an open house can be the deciding factor in making your home stand out from the competition.

When an offer is presented, strategic contract structuring and skilled negotiation can make all the difference. Creativity and finesse are key to achieving the goal.

In today’s market, who you partner with matters. Selling a home is not just about listing – it’s about strategic marketing, understanding pricing nuances, and navigating negotiations with a focus on net proceeds, not just the list price.

With more inventory and longer market times, the right agent is not just a short-term guide; they are a true partner in the process. A skilled realtor will not only position your home effectively but also help you navigate the complexities of today’s buyer-driven market to ensure a successful closing.

Amy Stark Snook